ABOUT US

creative studio + shop

what we do

We specialize in custom gifts and stationery design. Gifting is our love language and we believe making it personal is the cherry on top!

We create personalized celebrations through art, handcrafted details, and memorable experiences.

Available for in-studio commissions and live activations.

  • PUBLICATIONS

    Weddings in Color

    By Minhee Cho;
    Vane Broussard
    ;
    Jaine M. Kershner 
    (Photographer); StylingMichelle Edgemont Design
    October 13, 2015


    Paper+Craft

    By Minhee and Truman Cho with
    Randi Brookman Harris
    (stylist), 
    JohnnyMiller(Photographer)
    September 2010

  • AS SEEN IN...

    Martha Stewart Wedding

    New York Times

    Inc. Magazine

    Lucky

    Domino

    Instyle

    Real Simple

    The Nest

    Women's Health

    Print

    KoreAm

    Weddings

    Brides

    Blue Print

    Cookie

    Elegant Bride

    Country Home

    Time Out

    The Knot

    Vogue

    Wallpaper

  • CLIENTS + COLLABS

    Licensed work, branding, packaging, events collateral and special projects.


    client list

    Anthropologie
    Urban Outfitters
    Neiman Marcus
    Free People
    StreetEasy
    West Elm
    HP
    Ninecakes
    Lola
    Netflix
    ECI New York
    Chronicle Books
    Galison
    Paperless Post
    Staples

our story

With over 20 years in the design world, Minhee began her journey with letterpress greeting cards by launching PAPER+CUP DESIGN with her husband Truman In 2003. The brand quickly gained recognition in the stationery world and in publications like The New York Times, Domino, Lucky, and Inc. Magazine. In 2006, a feature in Martha Stewart Weddings of the couples wedding inspired a shift toward invitation design.

the founders

it all started in 1983, in the fourth grade…

Minhee was new in her class. She asked her mom to bring in some cupcakes to celebrate her summer birthday during the last day of school. So her mother came and with delight and started serving Minhee's birthday treats. To Minhee's dismay, they were not the cupcakes she asked for. All the kids started to make fun of the traditional Korean treats that Minhee's mom brought. However, there was one boy named Truman that just so loved the Korean treats. He saw that Minhee felt sad and decided to eat as much as he can. He thanked Minhee's mom and continued to fill his tiny stomach. 

It must be true that a way to a man's heart is through his stomach!  Fast forward 20+ years the couple now live with their son in Brooklyn, NY.

see wedding feature

about minhee

Minhee Cho is an artist and designer. She earned a BFA in Painting from UCLA and studied abroad in Bordeaux, France. She later earned a second BFA in Graphic Design from the School of Visual Arts, graduating top of her class.

When she is not designing, she continues to paint and create art. She resides in Brooklyn, New York, with her husband and son.

personal art site

More about Minhee

view full portfolio and artwork here